by Ryan Reed | May 10, 2010 | News
We’ve talked about it a number of times before – YouTube is a terrific resource for publishing corporate video quickly, cost-effectively (free), and to a wide audience. One of the major problems with YouTube for creators of corporate video is the trade-off...
by Ryan Reed | May 4, 2010 | News
Apple chief executive Steve Jobs recently issued a remarkable press release, “Thoughts on Flash.” For those unfamiliar with the debate, the Flash in question is Adobe Flash, and Jobs’ ‘thoughts’ are a defense of Apple’s decision...
by Ryan Reed | Apr 12, 2010 | News
Video production clients are often surprised when we suggest that they consider using YouTube to host corporate video. After all, isn’t YouTube all about dogs on skateboards, finger biting babies and a never-ending parade of memes? Sure, but YouTube is also...
by Ryan Reed | Apr 8, 2010 | Tips
Most corporate online video is likely to be consumed in one of two places; email or the web. Now consider the speakers that most viewers are likely to be using in either of those circumstances. Your best case scenario is a pair of headphones, but more likely, your...
by Ryan Reed | Mar 26, 2010 | News, Tips
Bad audio and corporate video seem to go hand in hand, but they don’t have to. What’s the easiest way to improve your corporate video audio? Buy a shotgun microphone. The microphones built in to most modern video cameras are omnidirectional (meaning they...