by Ryan Reed | May 12, 2013 | Uncategorized
Wanna see some next-level inbound marketing using video? Check out Dove’s ‘Real Beauty Sketches’ video (embed above). What’s so great about it? 1) It’s great content. This is immensely sharable stuff – it rings true, has a...
by Ryan Reed | May 10, 2013 | Opinion, Tips & How-To
What’s the perfect length for a marketing video? Is there a perfect length? Perhaps surprisingly, the answer is yes. The perfect length for a marketing video is the shortest amount of time it takes to deliver your message, within the bounds of attention that...
by Ryan Reed | May 8, 2013 | Tips & How-To
Here’s Rewatchable’s guide to the best of video production Beverly, MA has to offer! Beverly is a small city located about 30 minutes directly north of Boston. It features a downtown area, a secondary ‘small town’ downtown (in Beverly Farms),...
by Ryan Reed | May 2, 2013 | News, Opinion
Interesting article over at GigaOm about Yahoo!’s failed acquisition attempt of DailyMotion. Towards the end of the article, Janko Roettgers lists Yahoo!-owned Flickr is listed as one of the secondary strategic targets, given the company’s historical...
by Ryan Reed | Apr 25, 2013 | Opinion
We spend a lot of time thinking about the ‘pillar video.’ The ‘if I could only show my best prospect one video, this would be the video’ one. What is it? A corporate profile video? An elevator pitch? An explainer video? Well, here’s my...