Boston’s hottest internet marketing company, HubSpot, has created a series of videos spoofing the web’s latest social media craze known as foursquare.   Foursquare is a location-based social networking website, software for mobile devices, and also a game.  According to posts from HubSpot on YouTube, the video production features employees and friends of HubSpot.

The videos are entertaining as they poke fun of the foursquare phenomenon. Interestingly, HubSpot does not directly promote their company or services in the first five videos.   Instead, they seem to be happy just to get extra web traffic and word of mouth for their efforts.

Wisely, HubSpot connected the first five video with the help of YouTube annotations to make sure each video helps to deliver more views to the other videos in the series.  In the screenshot below you can see their use of YouTube Annotations in action.  To learn how to add YouTube Annotations to your YouTube videos please see our YouTube Annotation Instructions & Help post.

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HubSpot Comedy Web Video Series

Foursquare Cops – Episode 1

Foursquare Cops – Episode 2: “Player Please”

Foursquare Cops – Episode 3: “The FBI”

Foursquare Cops – Episode 4: “Behind the Badge”

Foursquare Cops – Episode 5: “Going Rogue”

HubSpot is based in Cambridge, MA just across the Charles River from Boston, MA.